Wednesday, April 22, 2020

Sarojini naidu free essay sample

Indian poet, lecturer, and politician. Naidu is remembered as a virtuoso of English metrical forms and romantic imagery in her poetry, which she wrote in English. Her mastery of such difficult poetic constructs as the dactylic prompted the English writers Edmund Gosse and Arthur Symons to praise her work widely and develop friendships with her. Equally concerned with Indias freedom movement and womens rights as with writing poetry, Naidu became a close associate of Mahatma Gandhi and lectured on behalf of Indian independence throughout India, Africa, the United States, and Canada. Her political career reached its peak when she was elected the first woman governor of the United Provinces in 1947. Biographical Information Naidu was born into a high-caste Bengali family in 1879. Her father, Aghorenath Chattopadhyaya, became, after obtaining his doctorate from the University of Edinburgh in Scotland, a distinguished scholar and linguist who founded two Indian colleges, one for women. We will write a custom essay sample on Sarojini naidu or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Naidus mother, Varada Sundari, was a minor poet and noted singer. Naidu began writing poetry as a child and at the age of twelve passed the matriculation examination for the University of Madras. As a teenager, Naidu fell in love with Govindarajulu Naidu, a doctor who was neither Bengali nor of the Brahmin caste. Hoping to prevent their daughter from marrying outside her social group, her parents sent her to England in 1895. There Naidu attended Kings College, London, and Girton College, Cambridge, where she further developed her poetic style and became friends with such well-known English critics and writers as Edmund Gosse and Arthur Symons, who helped her to refine her work. In 1898 Naidu returned to India and married Govindarajulu Naidu despite her familys disapproval. Because of her familys high status, Naidu had access to many of the most prominent thinkers, writers, and political figures of Indias modern intellectual renaissance. Her first volume of poetry, The Golden Threshold, was published in England in 1905; with an introduction by Arthur Symons. The book was well-received, and Naidu was encouraged to continue publishing her work until 1917, when she abruptly stopped. At this point, Naidu became active in Indian politics. She had met Gandhi in 1914 and soon decided to join him in the struggle for Indian independence. Naidus first cause as a political activist was womens rights; she traveled throughout India lecturing on womens educational needs and promoting suffrage, and became the first woman to hold several prominent positions in the Indian government. In 1925 she was elected President of the Indian National Congress, and during the 1920s traveled throughout Africa and North America campaigning for Indian independence. Naidu was arrested and imprisoned for revolutionary activities several times during her career. In 1947-when independence was achieved-Naidu was elected acting governor of the United Provinces. She died in 1949. Major Works Naidus early poetry evidences the strong Western influence of her Brahmin upbringing. Crafting poems in traditional English metrical forms, she concentrated primarily on Western themes and images. Edmund Gosse, upon reading her work when he met her in London, recognized Naidus potential but encouraged her to incorporate Indian subjects into her work. Naidu followed Gosses advice, and her first volume, The Golden Threshold, combines traditional poetic forms with lush images of India. The book achieved popular and critical success in England, where Edwardian readers admired Naidus deft handling of the English language as well as the native view of Indian exotica it offered them. Naidus second collection of poems, The Bird of Time (1912), confronted more serious themes such as death and grief as well as containing poems expressing Naidus patriotism and religious convictions. Gosse provided the forward to this volume, noting Naidus rich exploration of complex issues in delicate, romantic language. In her third volume, The Broken Wing (1917), Naidu included more poems of patriotism and description of Indian culture. More important, The Broken Wing contains the work many critics consider Naidus greatest poetic achievement, The Temple: A Pilgrimage of Love. A series of twenty-four poems, The Temple explores the joys, pain, and vagaries of a mature love relationship in graphic, sometimes violent, imagery, and concludes in a meditation on death. The Broken Wing was the last volume of poetry published in Naidus lifetime. Many critics have wondered about the reason for her apparently sudden departure from literary pursuits to political involvement. Some speculate that her popularity dwindled, particularly in England, when she moved away from the flowery, romantic style of her early poetry to a comparatively morbid and contemplative tone in her later work. Others contend that her preoccupation with patriotic themes caused readers to lose interest. In 1961 Naidus daughter published a collection of her previously unpublished poems, The Feather of the Dawn, but it met with little critical interest. Her poetry has since undergone reevaluation by Indian critics, many of whom regard her as one of Indias greatest twentieth-century poets.

Monday, March 16, 2020

Movie Summary - Reservoir Dogs essays

Movie Summary - Reservoir Dogs essays The movie Reservoir Dogs is the breakout hit of director Quentin Tarantino and was highly influenced by this week's in-class selection, Mean Streets. Reservoir Dogs was initially supposed to be made for $50,000 and shot in black and white until Tarantino's producer begged him for two months to raise money for the film and came up with $1.2 million. It grossed $2.812 million (leesmovieinfo.com) in the box office and had gone on to influence many other modern filmmakers in the last 12 years. Reservoir Dogs is not a film that a studio would have done because there is no protagonist. There is no "good guy" in the whole movie. Instead, we are shown a handful of characters with both good and bad traits, both relevant and irrelevant to the situation itself. The movie shows that loyalty is not always rewarded, and this is certainly not a value traditionally portrayed in Hollywood cinema. Reservoir Dogs has equilibrium, disruption, and more disruption, but absolutely no restoration whatsoever. While they are complex, the characters are easy to identify with because they all have distinctly human qualities and vulnerabilities... fear to hate, nothing is behind the curtain, it's all very out in the open. Each displays the emotion that the viewer has experienced throughout their life. The ending is resolved, but nothing was accomplished. The viewer leaves knowing that everyone is dead or captured, but there is a sense of wondering why, since there was no happy ending for anyone. One cannot help but wonder what the point of all the mayhem was. The editing was very well done, and one would never guess that the film was made with only a little over $1 million. The lighting was sufficient, the cameras didn't shake, and while there were no big special effects or stunts, the viewer is caught more in the story than explosions. The nonlinear timeline also added to the suspense of the movie. This movie has no traditional subculture at all. A woman sh...

Saturday, February 29, 2020

A Synopsis of Sir Arthur Conan Doyle’s The Hound of the Baskervilles (HOB

A Synopsis of Sir Arthur Conan Doyle’s The Hound of the Baskervilles (HOB In Sir Arthur Conan Doyle’s The Hound of the Baskervilles (HOB), Sherlock Holmes and Dr. Watson are immersed in a setting that appears to transcend the known limits of the physical world. A demoniacal hound roaming the moors of Devonshire is rumored to have been responsible for the death of the affluent Sir Charles Baskerville. Dr. Mortimer, a family friend, is left no choice but to recruit the renowned detective and his partner to investigate the case. The narrative, recounted through Dr. Watson’s perspective, soon abandons the familiarity of Baker Street in exchange for the ghastliness of Baskerville Hall and its vicinity. Upon Watson’s arrival, Dartmoor proves to be every bit as ominous as it was hyped up to be. Sir Arthur Conan Doyle uses the valuable tool of location throughout to leave open the possibility that there are crimes beyond the scope of rational analysis. The setting first asserts itself when, in the midst of presenting the details of the case to Holmes, Dr. Mortimer reads aloud the myth of the Baskerville curse. One could have easily mistaken the piece for an excerpt from a Gothic novel, for it is ridden with the genre’s elements. The reader learns Hugo Baskerville of Baskerville Manor ruthlessly abducted the daughter of a yeoman. After she attempted to escape from the chamber upstairs one night, Baskerville and others chased her onto the moor. Eventually, she and Hugo were both found dead. Beside the body of the latter was, to the astonishment of the other men, â€Å"a great, black beast, shaped like a hound, yet larger than any hound that ever mortal eye has rested upon† (Doyle 9). The linkage between the plot and setting of the myth is important. As mentioned, they are both rooted in Gothic tradition and thus play off each other. The somber estate and the damsel in distress are both common elements of Gothic fiction. The degree to which Baskerville is alleged to have been infatuated with her is also indicative of the genre. Furthermore, the hound that lurks at night and the dark moor it inhabits are intentionally portrayed as demonic and supernatural, inviting the possibility that the â€Å"Father of Evil† may very well be Sir Charles’ assailant. Holmes—the embodiment of the Enlightenment—is, notably, more skeptical than the others, but even he does not completely rule out the chance that â€Å"forces outside the ordinary laws of Nature† may be at work (19). Additionally, the gloomy, Gothic setting established in the exposition matches the description Watson later gives of Dartmoor when he and Sir Charles actually arrive there. Suddenly, it seems less likely that the mystery is capable of being solved in the physical world through deductive reasoning. The great Grimpen Mire, capable of sinking one in its depths, evolves into a grisly metaphor for the mystery itself. Not coincidentally, it is navigable only by the naturalist Mr. Stapleton—the perpetrator of the crime—and eventually found to be the location of the hound’s fortress. Watson, after observing the mire’s capabilities, says, â€Å"Life has become like that great Grimpen Mire, with little green patches everywhere into which one may sink and with no guide to point the track† (54). This comparison expresses the imminent danger and apparent hopelessness of their predicament, which contributes to the suspense of the Gothic atmosphere. It also portrays Watson as an ill-equipped assistant in the absence of Holmes’ analytical mind. One could imagine that Doyle added in this additional component specifically to evoke despair. How will Watson alone—a mere mortal—be able to solve a murder as complex as this one? The presumption that the case is ultimately out of Holmes’ and Watson’s control again seems feasible toward the end of the story, when a blinding fog threatens the plan the former had concocted to lure the hound out onto the moor. Using Sir Henry—the heir to Baskerville Hall—as bait, Holmes, Watson, and Lestrade wait anxiously behind a series of rocks for the hound to appear. When the fog begins to engulf the moor, Holmes observes, â€Å"If he isn’t out in a quarter of an hour the path will be covered. In half an hour we won’t be able to see our hands in front of us† (111). Fog has traditionally been interpreted as a metaphor for confusion. If it had prevented the hound from being caught, the beast’s nature and other pertinent information would also remain clouded. But perhaps just as importantly, Sir Henry would almost certainly meet his doom if no one could get a clear shot on the hound. This adds yet another Gothic twist to t he climax, and the case—for one last time—seems as if it may be out of Holmes’ grasp. HOB deviates from the typical Sherlock Holmes mystery. Setting is imperative in creating the illusion of a world that would render even the elite detective powerless. As later affirmed, however, a supernatural world is merely a world not yet understood. Though complex, the physical world—at its core—is an orderly, comprehensible place if analyzed rationally. The eventual unmasking of Stapleton and demystification of the hound are testaments to this. But before that happens, the reader is, albeit temporarily, fooled into thinking HOB is a full-fledged Gothic novel. For the sake of creating a believable work, Sir Arthur Conan Doyle abandons this, just as Holmes and Watson return to a natural explanation for phenomena after shortly contemplating a supernatural one.

Thursday, February 13, 2020

Transitioning From Closed to Open Systems Research Paper

Transitioning From Closed to Open Systems - Research Paper Example Apparently, the nursing sector has an open and closed system of solving problems. In the open system a nursing facility is at freewill to look for external help from other facilities and organizations. However, closed system perspectives state that a facility will only seek solutions from the internal environment. The latter limits the number of solutions to the existing problems. In recent times, many health facilities have experienced a shortage in the number of nurses that should attend to patients. Nurses are considered vital in ensuring all the patients are recuperating at a desirable rate. This is owing to the basic services that are offered by the nurses which include exercises, administering drugs, feeding and cleaning of patients. Without adequacy in such services patients will not recover in good time. Therefore, shortage of nurses in the nursing sector is a blow as the patients rarely get the services they need (Smith, 2010). One prevalent issue is the lack of sufficient number of nurses, especially in the ICU. Most patients who are taken to the ICU require intensive care that involves various delicate services. Acceptable standards state that there should be at least one nurse taking care of two patients in the ICU. Nevertheless, in most health facilities this is a rare ratio. Most of the nurses have to offer their services to at least three patie nts, which obviously overworks the nurses leading to poor service delivery. In bizarre incidents a single nurse is forced to serve four patients in the ICU. This highly degrades the quality of services offered across the nursing profession. As such, it jeopardizes the health and safety of the patients in the ICU as well as the reputation of particular health institutions. Shortage of nurses is a prevalent problem that risks the lives of patients. There are various ways of solving the problem though. However, it would be a hard task to use a closed

Saturday, February 1, 2020

International Monetary Fund, International Financial Statistics Essay

International Monetary Fund, International Financial Statistics - Essay Example In Euros this would amount to 100,000/1.4950=66889.63. The ask rate is being used because the buyer of the share would first sell the Euros in the American market to get a 100,000 dollars to buy the shares. b) If you sell the shares you would receive 110,000 in USD. The buying rate would be used because the seller would have to buy the Euros from the market after selling in dollars. Therefore they would receive 110,000/1.4550 = 75601.37 Euros c) The cost of the broker when buying the shares= 100,000 *0.2%= 200 In Euros this cost would be 200/1.4950=133.77 Cost in Dollars = 100200 Cost in Euros =67023.409 Cost of the broker commission when selling the shares= 110,000 * 0.2%= 220 In Euros this cost would be= 220/1.4550=151,20, as the investor would buy from Dollars to pay the commission. The total proceeds would be 109,780 USD and 75752.58 Euro. 2 You are the manager of an American pension fund and decide, on January 5, to buy ten thousand shares of British Airways listed in London. Yo u sell them on February 5. Here are the quotes that you can use: January 5 British Airways share price (?): Buying = 3.50 and selling = 3.52 Exchange rate (dollars per pound): Buying =1.5000 and selling = 1.5040 February 5 British Airways share price (?): Buying = 3.81 and selling 3.83 Exchange rate (dollars per pound): Buying =1.4500 and selling = 1.4540 You must pay the U.K. broker a commission of 0.2% of the transaction value (on the purchase and on the sale). (a) What is your sterling rate of return on the operation? (b) What is your dollar rate of return on the operation? Answers: Buying Cost in Pounds: 3.5 *10,000 = 35000 ? Buying Cost in USD: 35,000 *1.5= 52500 USD Commission on Purchase: 35000*0.2%=70? Commission on Purchase USD= 70 * 1.5= 105 Sale Proceeds in Pounds: 3.83*10,000= 38,300 ? Proceeds in USD: 38,300 * 1.4540 = 55688.2 Commissions on Sale : 38,300 * 0.02% = 76.8 ? Commission on Sale in USD: 76.8 *1.4540= 111.37 a) Sterling rate of return Total Investment : 35000 + 70= 35070? Total proceeds: 38300-76.8= 38376.8 Profit= 3306.8 Return= 9.429% b) Dollar Rate of return Investment in dollars: 52500+105=52605 Total Proceeds in USD: 55688-111.37= 55576.63 Profit in USD: 2971.63 Return: 5.648% 3 You are a U.S. investor and wish to buy ten thousand shares of Club Mediterranee (â€Å"Club Med†). You can buy them either in Paris or in London. You ask the brokers to quote you net prices (no commissions paid). There are no taxes on foreign shares listed in London. Here are the quotes: London (in ? per share): Buying at 56.75 and selling at 58.125 Paris (in â‚ ¬ per share) Buying at 78 ? and selling at 78 ? The exchange rates are: Dollars per pound: buying = 1.9450 and selling = 1.9950 Dollars per euro: buying = 1.4850 and selling = 1.4855 What is your total dollar cost if you buy the Club Med shares at the cheaper place? Answers: If you buy the shares in London: 10,000 * 58.125 = 581250 ? If you buy the shares in Paris: 10,000 * 78. 75=787500 à ¢â€š ¬ Cost in Dollars in London Purchase= 581,250 * 1.9450=11,30,531 USD would be required. The buying price is used because investor would first sell dollars to get the pounds to buy the shares. Cost in USD of Paris Purchase: 787500*1.4850=1169437.5 USD The cheaper price to buy the shares would be 11, 30,531 USD. 4 Assume the following quotes: ii Mexican peso/USD 9.3850 –

Friday, January 24, 2020

Humanism During the Renaissance :: Philosophy

Humanism During the Renaissance During the renaissance, there was a renewed interest in the arts, and the traditional views of society came into question. People began to explore the power of the human mind. A term often used to describe the increasing interest in the powers of the human mind is humanism. Generally, humanism stresses the individual's creative, reasoning, and aesthetic powers. However, during the Renaissance, individual ideas about humanism differed. Writers and philosophers of the Renaissance time period expressed their opinions about human nature and human's roles in the universe through their writings. Pico della Mirandola's "Oration on the dignity of man", which glorifies humanity and praises the human ability to reason, offers the opposing view to Shakespeare's Hamlet and Montaigne's essay "Man's presumption and Littleness" which both suggest that humans are no higher in the universal order of things than any other of God's creatures. Pico begins his essay by informing his readers that he knows where humans stand in the divine order of the world. Pico believes that humans were the last creatures created by God, and that God's purpose, in creating them, was to fulfill his desire for someone to appreciate the great wonders and beauties of his world: When the work was finished, the Craftsman kept wishing that there were someone to ponder the plan of so great a work... therefore... he finally took thought concerning the creation of man. (Mirandola 224) It is also Pico's belief that when Humans were created, they were given qualities both divine and earthly, and could become whatever they chose: We have made thee neither of heaven nor of earth, neither mortal nor immortal, so that with freedom of choice... thou mayest fashion thyself in whatever shape thou shalt prefer. (Mirandola 225) Pico's conclusion about human ranking among the divine order of things was that while some people were almost celestial, others were no better than animals, and that this great variance of character among the human population only served to increase their importance and uniqueness from all other of God's creatures. His essay, which praised human greatness and exalted the powers of humanity, was opposed by more negative views of humanity, as expressed in the works of Montaigne and Shakespeare. Montaigne's essay "Man's presumption and Littleness" belittles the greatness of man so much that he becomes no more than another beast among beasts, possibly even lower than some of God's other creatures.

Wednesday, January 15, 2020

Five-Part Short Film Series, the Hire: Case Analysis of BMW

With many viewers of The Hire series asking for more short films and even some asking for a full length film what is the best option for B MM to take in order to one, maintain the market share they have gained through the series, and two, intention to increase their general market share. Four options have been set o UT by BMW as logical next steps for the auto manufacturer. As already stated two of the optic ions is to either release 5 more short films before there are copycat films made by other man effectuates or to create a full length film under the same premise.Continuing, another route the at BMW can take is try and â€Å"milk† their first series of short films and try to further their ma reek share generated through those films. Lastly BMW could do nothing in terms of The Hire but instead go back to their traditional marketing techniques and leave the short film tech queue as a success and not continue. However BMW will have to choose the correct path and choose quickly as their competitors will be trying to regain the market share that BUM W may have stolen from them.In early 2000 BMW had a six month window with not one future products bee Eng launched an opportunity presented itself for BMW to launched a non tradition anal marketing campaign not focused on one individual product. After deliberation BMW decide deed on a viral marketing campaign with the ending result being the short film series starring their own 7 series. BMW is now faced with the problem as stated earlier on how to o forth after such a success. One problem facing BMW is the idea of copycat marketing ca meanings by competing auto manufacturers that mirror the campaign of BMW.As stated I n Warren Michelle article : Calling all Copycats, â€Å"When BMW Canada introduced its shoo art film, drive, last September, it not only created a sensation among Toronto International elm Festival audiences, but also raised the bar for Canadian marketers. † Furthermore, Mimic hell went on to conclude â€Å"People were looking around for newness and here was a wonderful example. † Both are statements are amplifying the shift in marketing that companies must dad t do in order to stay in competitive and relevant in the new age of marketing.The acceptance and even the overwhelming approval of the BMW campaign shows that consumers are area day for this shift and are showing inventiveness and need for uniqueness. However with stain g those two character traits BMW has created its own issue with targeting the segment the eye have ( younger generation) that if they were to try and milk the original series or Cree ate more films, if full feature or not, that they need to stay unique and need to create something g new for those who are receptive to new products and marketing techniques.However, I do believe that Bum's strengths complements this segment wonderfully. To legislate, as stated in the Case based on Bum's market researched consumers of the BMW brand are †Å"people e who tended to be leaders, who worked hard,played hard, and achieved a lot very early in life† and with BMW being performance driven and there short film being based around someone who is leading someone to safety they are able to satisfy someone psychological needs. Further remorse, people who tend to be receptive to new products tend to be leaders in their world an d BMW products are for those powerful leaders.Firstly, one must consider all of the pros and cons to the options that BMW h as put forward to make an informed decisions on what the best course of action is. Beginning, BMW has the option to try and expand the audience for their first series of short fill ms and try to increase the positives that it provided. This is done by opening up The Hire to a wider audience by allowing the series to go to DVD or even allow it it to be seen in o there forms like theaters and other websites. BMW will essentially be using the short films as a cash cow and milk as much influence over the public that it can provide.This option allows f r a relatively low cost approach that still can increase Bum's market share while allowing BMW to focus on their upcoming releases of the 2005 models. However, I do believe that there are some negatives to this approach. For one, it opens up the door to competitors to be utter on what BMW did basically making their films obsolete in that segment This same coco renounces happened when copycats showed up during BMW first Z campaign when t hey placed their car in the James bond film goldenly, a technique that jaguar would become very attuned with.I believe that BMW must stay in their segment and strive for uniqueness ND for inventiveness. Continuing option two for BMW is to create another set of SSH rot films that continue on the story arc that was created in the first series. As stated in the c ease article more than 90% of viewers pleaded BMW for another set of short films continuing with Clive Owen returning as the d river. The positive behind such an approach that the excite meet that was generated will be able to carry over to a second series plus they are able to SST ay in the lower cost range without having to use millions of dollars to create a full length film.Furthermore, it lows BMW to use the same metrics they did with the first series which create sees an easier route to the end goal. However, as I have stated above BMW much look to sat y reuse In their advertising because that is what drew so many to the first films and prop died the positive blowback from the films. Also if copycat marketers were to start creating their own films Bum's films may get lost in a sea of material and their content could get undo ermined if a competitor was to make better content.Despite the drawbacks of copycats B MM may be able to use that in their favor if they are able to release their second set of short fill s before the market gets saturated. If BMW was able to get to market first then there con .NE T would be able to stand above to others while still looking unique and have the other co monitors have their content undermined. Doing this would allow BMW to maintain the Pearce option and attitudes that consumers have of them that they are a innovative brand, plus they will be able to maintain a halo effect with the positives of The Hire influencing the perception of the second series of film.In an overstated market, a positive perception is key. Thirdly, at the request of several of viewers of The Hire rise, BMW has the option of making a full length film based on the same story that was told in the first film s. Such interest has been shown for a full length film because how much people have invest d in the character of Clive Owens and they would like to see a full story told about the James Bond queues character.One of the main drawbacks that faces BMW with the develop memento a full length feature film is the costs associated with creating a 2 hour film that is o n par with t he quality that was presented in the first 5 short films. However, one of the posits eves to such an undertaking is that BMW is able to stay new and unique in a market that is go Eng to become very saturated. Plus need for uniqueness and innovativeness are two character restricts they represents their market base and they need to satisfy those characteristics.Co intriguing, the last route that BMW may be able to take is the least cost and easiest for them to complete, do nothing. The option allows for BMW to focus on more traditional marketing the at they have been consistently good at and they will be able to bring more focus back on t he individual products that they will be launching in there near future instead on just grow Eng the BMW brand alone. Furthermore, with more focus on the products they will be able t 0 focus On the competitive advantages that their products have over the competition because e they will be able to go deeper into the product features then the short fil ms did.The DOD inside of BMW gong back to tradition marketing ands not continuing with the short films is the at they're missing out on the opportunities that the short film series brought and they c an still grow their brand further of the first series and any upcoming films that they could do in the future. Summarizing, BMW has 4 different ways that they can tackle the problem ahead of them each with their positives and negatives outcomes. The Decision criteria that BMW must focus on and base their decision on is the at of what option allows them to grow their brand the most without giving up to m such.BMW must consider the resources and cash that they need to spend in order to act on EAI chi option and whether the inputs justify the outputs. Secondly, BMW must consider how the y will be perceived by the target market that they have segmented. Will the route they take be positively or negatively impact what the consumer think of the BMW brand. L ghastly, BMW must insider that the characteristics of their consumer if people who look for new and unique products and any option they take must register with these characteristics or they may lose what they gained through the excitement generated by The Hire.In summation, I believe the option that BMW should take the option of release Eng 5 more short films to complete the series and then advertise DVD's with the co meet ten part series. Believe that this is the best option for BMW because it allows them to capitalize on the hype generated by the first set of films plus it is giving the consumer what hey ask for. Furthermore, because they have already taken this route they will be able to generate the second series with relative ease and have a lower cost than creating a feature film.In addition, by releasing a DVD set that includes the first set Of films they are still able to milk the influence those films have. However the most important aspect of choosing t his option is making sure they release the films quick ly and before any competitors start FL doing the market. I believe in order to achieve that BMW must start producing the films right away and tot be as extensive with their build up to the second set of short films as they were the first.I believe that if done correctly BMW can further cement themselves in the pup err echelon of the luxury car manufacturer market. In the words of Mcdowell â€Å"We've always belie feed that the future belongs to the nimble. You see this in our cars, and you see this in our marketing. † There are several acts of corruption that need to be punished justly but I believe that the act that is the worst for the government and the public is conflict of interest.